Account Manager / Senior Account Manager - Digital

PR Skills:

• Develops, with Account Director/Director, strategic and tactical client programmes


• Demonstrates an ability to apply PR techniques beyond media relations in response to client briefs e.g. familiar with web and viral PR techniques


• Demonstrates ability to write persuasively, create dynamic presentations and develop/pitch stories effectively


• Leads journalist relationship-building initiatives within the team across various media sectors


• Identifies and builds relationships at multiple levels within client companies


• Builds and maintains key relationships with UK media/opinion leaders and other relevant third parties


• Monitors and investigates ''market intelligence''; applies to client programmes as appropriate in conjunction with Account Director/Director


• Builds high-level knowledge of client''s market sector


• Excellent communication skills: ability to express ideas and articulate concepts, recommendations, etc. in client or team meetings

Client Services:

• Day-to-day point of contact for client


• Participates in client meetings


• Plans and participates in client review meetings with team; ensures deadlines are met and client is continually informed of status of ongoing projects


• Demonstrates event management capability


• Develops a consulting/advisory capability with client wherever possible and positions the company as a strategic partner/consultancy


• Provides consistent quality service to clients, taking pride in outputs; quality control of own and team''s work

Account Management:

• Works with Account Director/Director to finalise programme and budgets for client


• Assumes accountability for financial aspects of cost management on client programmes; aware of financial status of accounts at all times


• Maintains an in-depth interest/knowledge of current affairs; looks for links/opportunities to position company to client as appropriate


• Looks for ways to increase client satisfaction

Business Development:

• Seeks and develops opportunities for organic growth of existing business


• Demonstrates strong proposal writing and pitch preparation skills in conjunction with Account Director/Director


• Demonstrates advanced presentation and influencing skills


• Holds in-depth knowledge of competitive landscape


• Builds high-level analytical and research skills


• Maintains and develops contacts, follows up on networking opportunities


• Recognises new business opportunities and works with management to action

People Management:

• Becomes a role model for junior staff


• Supports team development and project planning


• Conducts appraisals for AAE/AE staff


• Contributes to and participates in personal development activities for junior staff (i.e. via coaching, workshop development etc.)


• Actively looks to maintain and build positive working relationships


• Appropriate delegation to team members/freelancers

Knowledge, Skills and Abilities:

• Experience of working on healthcare PR accounts either in an agency or pharmaceutical environments.


• Experience / interest in digital marketing


• Effectively manages own time and that of junior staff


• Demonstrates good team management skills


• Supports company culture; actively seeks new, smarter ways of doing things


• Competent computer software skills (Word, PowerPoint, Excel)


• Demonstrates a self-starter approach


• Demonstrates innovation and creativity


• Excellent attention to detail

Package:

An excellent salary and benefits package will be offered to the successful candidate. For more information call Jon Gawley on 01932 797996.